General

Savannah’s Mopper-Stapen, Realtors separates commerical arm, NAI Savannah, and auction services

by  Adan Van Brimmer, Savannahnow.com

Mopper-Stapen Realtors made its name as a residential brokerage, capitalizing on the historic district’s renaissance over the last 31 years.

The firm was founded to serve the commercial sector, however, and has always been a player in the retail, office and industrial markets as well as in housing.

To better market all the services the company offers, Dicky Mopper has broken the firm he and partner Mike Stapen started into three parts: Mopper-Stapen, Realtors on the residential side; NAI Savannah for commercial real estate; and Value Auction Company, which handles both property and estate sales.

“We’ve gotten to the point where we felt like our commercial side wasn’t getting the play it deserves,” Mopper said. “It’s hard to be both a residential and commercial brokerage because if people know you mainly as one thing they question your expertise in the other. So it’s important to differentiate and end the confusion.”

Mopper and Rex Benton head NAI Savannah, with Benton managing the day-to-day operations of the commercial brokerage. Benton is a Savannah native who returned to his hometown four years ago after working 15 years in Atlanta.

Benton helped Mopper affiliate with NAI, an international network of commercial real estate firms with 375-plus offices in 55 countries. Mopper rebranded the firm’s commercial arm as
NAI Savannah in February 2010 with the intention of spinning it off.

The NAI membership gives Mopper, Benton and their five-person team of agents access to NAI’s resources
and contacts.

“Savannah is an international city with the port, and the world has changed with technology,” Benton said. “Before you had pocket listings, where you didn’t need a name that could be recognized beyond your local market behind you. Now everything is global.”

read entire story here:  NAI SAVANNAH COMMERCIAL REAL ESTATE

Power of Existing Relationships

There is power in existing relationships.  The power results from the interaction and trust that builds as two parties work together to accomplish a common goal such as selling or leasing property.  During the various phases of the interaction, the parties can view performance, attitude, work ethic, general ethics, critical thinking skills, organizational skills, commercial skills, drive, achievement of results, oral and written skills and a host of other components of performance.  Successful results coupled with common attributes of performance lead to repeat business.

The statistics bear this out.  Government research shows that long term incumbent suppliers are successful 80% of the time in retaining the business.  Organizations with strong existing working relationships are successful 40% of the time.  Organizations without a meaningful existing working relationship are successful only 10 to 20% of the time.

There are two critical lessons from these statistics and thought process:

  • Build meaningful relationships to secure long term business
  • Cautiously bid for new business where existing relationships have not yet been formulated

NAI Global has a strong track record on long term performance with our clients who have worked with us over multiple decades.  Our results mirror the analytical results shown above.  Wouldn’t you rather work with someone who is interested in your long term success rather than short term gratification?

-Ted Parcel

Ted Parcel is Executive Vice President of Corporate Services for NAI Global.